CoreLogic Converts 46 Central Texas Data Recipients to Trestle

IRVINE, Calif., October 30, 2017—CoreLogic®(NYSE: CLGX), a leading global property information, analytics and data-enabled solutions provider, today announced it has successfully converted 46 data recipients of the Central Texas Multiple Listing Service (CTXMLS) to Trestle™.  CTXMLS is a regional service provider operated by five REALTOR® associations with approximately 3,600 members. Trestle by CoreLogic is a leading real estate data management and distribution platform that offers RESO Platinum-certified data access to real estate brokers and technology providers. “Customers are seeing the benefit of moving their data feeds to Trestle as they are able to offer RESO compliant feeds, managed with sophisticated digital license agreements and [...]

By |2018-08-12T08:50:19-07:00October 30th, 2017|Main category, Technology Evaluation|Comments Off on CoreLogic Converts 46 Central Texas Data Recipients to Trestle

CoreLogic Launches Partnership with SavvyCard

In the press release below, CoreLogic announces a partnership with SavvyCard that will allow CoreLogic MLSs to consider this new optional service. As you may recall, CoreLogic has been focused on enhancing the buyer portal within Matrix to make is a more full-service solution for agents providing MLS information to their clients. On the mobile side, this is also accomplished with GoMLS. This new service is an alternative that combines a variety of important agent applications into a unique and simplified service that has some outstanding connectivity to social media marketing. According to Chirs Bennett, General Manager of Real Estate [...]

By |2018-05-03T21:22:36-07:00October 24th, 2017|Broker Technology Research, Main category|Comments Off on CoreLogic Launches Partnership with SavvyCard

Redfin Offers Method To Modernize IDX

“Let’s modernize IDX by linking to the listing broker!” IDX or Internet Data Exchange is a thesis that was developed by the collaboration between Brokers and MLSs that outlines a set of display rules for listings on broker websites. The idea behind IDX is that of cooperation among brokers. Fundamentally, the IDX policy states that a broker allows all other brokers participating in an MLS to display their listings on any broker (and usually Agent) website. Over the years, the IDX policy has evolved. And today, Redfin CEO, Glenn Kelman suggests a radical new change. Kelman would like the IDX [...]

By |2018-05-03T21:22:39-07:00September 19th, 2017|Broker Technology Research, Broker-Agent Information, Main category, Marketing, MLS Insights|Comments Off on Redfin Offers Method To Modernize IDX

It’s the Biggest Marketing and PR Mistake

Stay on message. Those three little words sound so simple. But it amazes me how difficult it seems for companies – and their messengers – to do this. It should be the core of their marketing and PR compass. Consistency and repetition: That’s what every well-crafted marketing and PR program adheres to over the long haul. Unfortunately, most companies forget these crucial tenets and they stray. Or worse, they veer so far from their original course, they completely undermine what they have already have accomplished. Building brand awareness takes time, often a very long time. Building brand loyalty (a.k.a. understanding [...]

By |2018-05-03T21:22:39-07:00September 18th, 2017|Main category, Sales Advisory, Strategic Planning|Comments Off on It’s the Biggest Marketing and PR Mistake

Looking for Job Security? Brokers are Looking for THIS!

By far, an IDX feed is the most heavily used broker tool offered by MLSs today.  Most brokers offer IDX data including active listings and many also include SOLD and PENDING listings thanks to the NAR IDX policy changes which allow brokers to leverage all statuses. One progressive MLS recognized how important IDX feeds are. RMLS in Portland, took the proactive step to transition every one of their IDX feeds to a RESO Certified collection of data.  This bold step allows all brokers to take full advantage of the rich collection of data relevant to their market available with Platinum [...]

By |2018-05-03T21:22:40-07:00September 5th, 2017|How to Make Strategic Planning Really Work in your MLS, Main category, Marketing, MLS Insights|Comments Off on Looking for Job Security? Brokers are Looking for THIS!

MLSListings Shares Best Practices for Public Relations

Public Relations is a key communication practice for leading MLSs. Silicon Valley, California-based MLSListings is leveraging Public Relations to promote the relevancy of the MLS in the best possible way. They have developed communications for the real estate trade media and the consumer media that are both having positive impact. Consumer Media Trade The real estate industry has brokers and agents who continue to invest in newspaper advertising. By and large, newspapers may not display real estate listings from the MLS unless there is a special consideration. To save brokers and agents money, MLSListings has developed an agreement with 12 [...]

By |2018-05-03T21:22:41-07:00September 5th, 2017|Marketing, MLS Insights|Comments Off on MLSListings Shares Best Practices for Public Relations

Data is Power and You Have the Power Brokers!

The smart money is on brokers who figure out how to differentiate themselves online by leveraging MLS data in new and exciting ways.   Brokers really DO have the power to take back their leadership position online if they fully take advantage of the rich and engaging MLS data that is available today. What’s the best way to learn how to make your website more interesting than other online sources?  Learn how to leverage standardized real estate information that has been built by the Real Estate Standards Organization. Thanks to the great work of four brokers that serve on the RESO [...]

By |2018-05-03T21:22:41-07:00August 23rd, 2017|Broker Technology Research, Broker-Agent Information, Marketing|Comments Off on Data is Power and You Have the Power Brokers!

Are You Guilty Of “Business As Usual Budgeting?”

Financial and budget planning concept with calculator notebook and financial chart report on work desk How many of have been informed that need to spend the rest of your budget or its going to be reduced next year?   How many times have you blindly hit copy and paste and then added a bit for inflation and an unexpected project and then called it a day on your budgeting process?   If you’re walking somewhat blindly through your budgeting process then you’re practicing what we call “business-as-usual budgeting”. What’s that? Well, if your typical budgeting practice is to look at last year’s [...]

By |2018-05-03T21:22:41-07:00August 23rd, 2017|Broker Technology Research, Strategic Planning|Comments Off on Are You Guilty Of “Business As Usual Budgeting?”

Broker Public Portal Update Webinar

As part of our commitment to keeping CMLS members informed about industry initiatives, we want you to know there will be an upcoming webinar for the Broker Public Portal. By sharing and encouraging awareness, CMLS supports unified leadership, open communication, and market knowledge within the industry. All The Questions You’ve Wanted To Ask About The Broker Public Portal, Answered. Most people have heard about the Broker Public Portal and have questions about it. This webinar will allow you to ask your own questions and answer some common questions: What is the BPP? What is the relationship between the BPP and Homesnap? How much does it cost to join the BPP? What are [...]

By |2018-05-03T21:22:41-07:00August 17th, 2017|Broker Technology Research, Broker-Agent Information, MLS Insights|Comments Off on Broker Public Portal Update Webinar

Homes.com Grabs Zillow Turf In New York City

Homes.com signs direct agreement to receive REBNY’s Residential Listing Service feed Norfolk, Va. (August 9, 2017) – Homes.com®, the leading online real estate destination and provider of real estate marketing solutions, has announced that the Real Estate Board of New York (REBNY) will join Homes.com’s Data Partnership Program through a direct syndicated feed agreement with REBNY’s Residential Listing Service (RLS). The new partnership will offer the more than 600 New York City residential brokerage firms, comprised of 12,860 agents participating in REBNY’s RLS, the option to display their listings on Homes.com and utilize free exposure to their audience of more than 14 [...]

By |2018-05-03T21:22:42-07:00August 9th, 2017|Main category, Press Releases|Comments Off on Homes.com Grabs Zillow Turf In New York City

Are you Taking Your Subscribers for Granted?

Asking for feedback can be one of the hardest things we do as adults, especially if you know that feedback is going to be at least a little bit critical. Nobody likes to be told what they’re doing wrong. However, there’s a big mistake that many service organizations make — The mistake? Neglecting to actively solicit feedback from their customers regarding satisfaction with their services. How do you know if you’re delivering good service if you’re not asking your members or subscribers? ? You’re taking money from them on a regular basis. Even if they don’t have a better option [...]

By |2018-05-03T21:22:42-07:00August 8th, 2017|Main category|Comments Off on Are you Taking Your Subscribers for Granted?

CoreLogic Expands Real Estate Division with Clareity Purchase

Exciting news was announced today! Clareity has been purchased by CoreLogic. CoreLogic purchased the security company and the consulting company. Gregg and the entire Clareity team became part of the CoreLogic family effective today. WAV Group congratulates both companies. What it means for the industry….. I reached out to a few people to get their opinions and here is what I found. Inman News Summary – For the most part, this acquisition will be business as usual for all clients of Clareity. For obvious reasons, a lot of the comparative services that Clareity has provided will be carefully considered – [...]

By |2018-05-03T21:22:42-07:00August 8th, 2017|Main category|Comments Off on CoreLogic Expands Real Estate Division with Clareity Purchase