The United Kingdom Information Commissioner's Office (ICO) announced substantial security breach fines on two large companies last week. British Airways and Marriott now are feeling the impact for security breaches of customer information in 2018.
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Sotheby's International Realty is a company owned brokerage of Realogy's NRT holding company. The firm uses Rezora for digital marketing and they have done an exquisite job of adopting GDPR - Europe's General Data Protection Regulation. As you can plainly recognize from the name of the company which contains "international," Sotheby's International Realty is a brand that markets properties to people who live in the GDPR nations. Sotheby's even translates currency into Euros and properties into multiple languages. These activities are the criteria that distinguish which businesses need to be GDPR compliant. Moreover, I am certain that the company [...]
Consumer data protection continues to be a focus for governments after the latest round of data breaches and Facebook allowing Collaborative Analytics harvesting of its user’s data. In a hastily crafted bill, California legislatures and the governor passed AB 375, or the California Consumer Privacy Act of 2018. There is good reason for hardly anyone noticing this new law; it was fast-tracked through the legislative process within seven (7) days. California legislature rapidly created a consumer privacy bill in response to an initiative of a privacy ballot supported by the Alastair Mactaggart’s non-profit, Californians for Consumer Privacy. Mactaggart’s organization garnered [...]
General Data Protection Regulation (GDPR) compliance crisscrosses every business in the real estate industry. Yes, it’s another acronym and it is not tech driven. Well, almost not tech driven.
It is during this time of the season when we reflect over the past year. We review what we have accomplished, how we could do better, and what we need to change for next year. What we publish and distribute online is a reflection of our brand's moral compass. Thinking about how we behave as digital citizens are critical to others as we prepare to jump into 2020.
Compliance to the Americans with Disability Act (ADA) and the California Unruh Civil Rights Act received a significant boost this month. California Court of Appeals affirmed a higher court's ruling against a restaurant.
Real Estate Webmasters (REW) is definitely a leader in providing platform technology to real estate brokers in North America. Soon, REW can say “yes,” we can support you in Europe.
Zillow is getting sued for being inaccessible to the visually impaired. A lawsuit was filed against Compass too. Are you next?
Natural Language Processing (NLP) as a subcategory of Artificial Intelligence has continued to grow in its practice by the real estate industry. This growth is evident as seen by the proliferation of chatbots on real estate websites and new innovative products like Homebot – who won the 2018 Realogy FWD Innovation Award. Let's dip into Natural Language Processing and how to use it for SEO in real estate blog articles.
Over the last few weeks, we have been researching web traffic for 177 of some of the most productive brokerages in sales volume and sides. While we are still diving deep into the study, there was one stat which gave me grave concern; the number of broker websites which are not secure for a customer to login or to complete a form.
Similar to new data security and privacy laws sweeping the European Union and California, it is only a matter of time before new laws are required throughout the United States. This week’s news is the U.S. House and Senate held hearings on data security and personal privacy.