Pictures Are Required. Floor Plans Should Be Too.

When you think about what makes a great listing, photos are at the top of the list. They’ve been a non-negotiable for years. You wouldn’t post a property without them—because buyers expect them, and sellers know they’re essential.

R&D Tax Credits Can Reduce the Cost of AI Development for Brokerages and MLSs

If you haven’t started yet, this is the perfect time to design your AI strategy and deployment plan with tax credit eligibility in mind.

By |2025-08-15T10:55:37-07:00August 15th, 2025|Artificial Intelligence, Broker Information, MLS|Comments Off on R&D Tax Credits Can Reduce the Cost of AI Development for Brokerages and MLSs

Is your MLS a separate corporation in name only?

Many MLSs have transitioned from operating as a Committee of their Shareholder Association to a stand-alone legal entity with their own bylaws, board of directors, and financials. On paper, this move allows MLSs to gain autonomy to function as a nimble, technology company while enabling the Association to focus on what it does best - education, advocacy, professional standards and community development. 

By |2025-08-11T10:42:33-07:00August 11th, 2025|Associations, MLS|Comments Off on Is your MLS a separate corporation in name only?

When MLS Leaders and Boards Pull in Different Directions, Progress Stalls

Executives are working hard to improve operations, update technology, and deliver value to members. The Board wants to support those efforts but often has a different sense of what’s working and what’s not. That disconnect isn’t about politics or poor leadership. It usually comes down to something much simpler: a lack of shared data.

By |2025-08-05T07:13:30-07:00August 5th, 2025|MLS, MLS Insights|Comments Off on When MLS Leaders and Boards Pull in Different Directions, Progress Stalls

MLS MCP servers are here – see the one David Gumpper built for real estate AI

Ira didn’t mince words. MLSs are at a turning point. “If they don’t provide MCP servers to their participants, brokers and vendors will build their own. And those systems will bypass the MLS entirely.”

By |2025-08-05T07:19:50-07:00July 31st, 2025|Artificial Intelligence, MLS, Real Estate Technology|Comments Off on MLS MCP servers are here – see the one David Gumpper built for real estate AI

How MLSs Can Deepen Broker Partnerships with Broker-Branded Dashboards

The relationship between brokers and their MLSs has evolved—and so have broker expectations. According to the WAV Group Brokerage Utilization and Access Study Part 2, brokers are no longer just looking to the MLS for listing access. They’re looking for help simplifying the overwhelming tech environment agents operate in every day.

By |2025-07-29T09:07:35-07:00July 29th, 2025|Broker Technology Research, MLS, Real Estate Technology|Comments Off on How MLSs Can Deepen Broker Partnerships with Broker-Branded Dashboards

Association CEO Opportunity in Pinehurst, NC – Lead in Luxury. Live Where Others Vacation.

The Mid-Carolina Regional Association of REALTORS® is seeking a dynamic Chief Executive Officer to drive strategic growth, member engagement, and operational excellence in the heart of Pinehurst, NC—a world-renowned golf destination and luxury second-home hotspot.

By |2025-07-08T05:48:03-07:00July 8th, 2025|Associations, MLS, Uncategorized|Comments Off on Association CEO Opportunity in Pinehurst, NC – Lead in Luxury. Live Where Others Vacation.

Is your strategic plan just wall art?

According to the 2025 WAV Group Association Governance Effectiveness Study, fewer than 40% of Associations include specific action plans or key performance indicators in their strategy. More than half say their strategic plan does not help the organization evolve or succeed long-term.

By |2025-07-01T10:11:46-07:00July 1st, 2025|Associations, MLS|Comments Off on Is your strategic plan just wall art?

Does Your MLS Lead with Its Heart?

In the 20+ years WAV Group has been fielding MLS Customer Satisfaction Surveys we have noticed one indisputable FACT. The MLSs with CEOs that lead with their heart and demonstrate empathy and passion for their subscribers are the ones that have earned the most customer loyalty. 

By |2025-07-01T06:30:43-07:00July 1st, 2025|MLS, MLS Insights|Comments Off on Does Your MLS Lead with Its Heart?

Small Staff, Big Problems: Why in-house HR Can Do More Harm Than Good

Most MLSs and Associations have small staffs and lean operations. They do a lot with very little. With small teams, tight budgets, and a focus on member service, it’s easy to feel pressure to assign someone internal to “handle HR.” But here's the reality: Most real estate organizations do not need a dedicated internal HR staff member until they hit at least 50 employees.

By |2025-06-17T07:30:33-07:00June 17th, 2025|Associations, MLS, MLS Insights|Comments Off on Small Staff, Big Problems: Why in-house HR Can Do More Harm Than Good

Open MLS Subscriptions Surge to 941,000 REALTORS® this month—Is Your MLS Ready for What’s Coming?

The Open MLS movement isn’t slowing down—it’s accelerating. As of this month, MLSs representing over 941,000 REALTORS® now offer Open MLS subscriptions, up from 888,000 just last month. This rapid growth signals a powerful shift in the real estate landscape and possibly a wake-up call top MLSs still operating under restrictive access policies.

By |2025-06-09T13:38:47-07:00June 9th, 2025|Associations, MLS, MLS Insights|Comments Off on Open MLS Subscriptions Surge to 941,000 REALTORS® this month—Is Your MLS Ready for What’s Coming?