Using ChatGPT Is Probably an MLS Violation
If you want to use ChatGPT to draft your property description, then edit it significantly, that’s fine. Just be careful. Also, do not copy paste.
Strategic Failure
Preparing for a Strategic Planning session involves a process of gaining a holistic view of the organization. Understanding your customer’s perspective is always the primary driver that informs everything. But understanding of staff culture and capabilities; system strengths and limitations; financial conditions; and industry trends pave a path to developing a plan that works. At the end of the day, the board of directors and the management team agree to a group of initiatives that will make the business stronger, and the strategic plan is born. Some organizations in real estate take the plan and execute it flawlessly where others [...]
Create Raving Fans! 5 Gotta Haves for your 2023 MLS Budget
WAV Group conducts more subscriber satisfaction research for MLSs than anyone else in the country, including our industry first Customer Experience Index. We have a depth of understanding of the key drivers of satisfaction and perceived relevance for MLS organizations. Here’s the 5 key opportunities for improving your MLS’ satisfaction and relevance as you move into 2023: Go TO Your Members Create a Field Support/Training Team There is NOTHING that drives up customer engagement and satisfaction for MLSs more than a team of customer servants that go out into the field, attending office meetings, broker events and community events. These [...]
CRMLS Makes Move to Become Property-Centric MLS
California Regional MLS(CRMLS) announced that it is making an aggressive move to become a property-centric MLS by forming a comprehensive partnership with Local Logic, Traditionally, MLS technologies have focused mainly on active, pending and recently sold properties. For agents to be successful today however, they need to be able to provide much broader real estate intelligence to their prospects and clients. Consumers are turning to agents for education on every element of a neighborhood, market and region. They’re looking for advice and counsel on everything from the proximity of power lines to family-friendliness and a whole bunch more.
UtahRealEstate.com and New Mexico MLS Ink Data Share Deal
UtahRealEstate.com has inked a deal with New Mexico MLS to share some of the data available between two neighboring western states. The release also says that NMMLS will eventually be able to offer some of the UtahRealEstate.com technologies to their subscribers as well. As more and more MLS data comes together, it provides brokers the opportunity to save money on multiple MLS subscriptions. It also simplifies their ability to roll up data from multiple markets.
New Mexico MLS and Roswell Association of REALTORS MLS Join Together
WAV Group would like to congratulate the New Mexico MLS and the Roswell Association of REALTORS(R) for coming together to expand the listing exposure and lead generation capabilities for New Mexico REALTORS(R). Owned by the New Mexico Association of REALTORS(R), New Mexico MLS was formed to provide professional MLS services to several associations across the state. The combined entity now represents approximately 1150 subscribers and makes it to the second largest MLS in the state. The more ways we can find to collaborate to help brokers succeed, the stronger our industry becomes!
NNRMLS study reveals that properties promoted on the MLS sell for more than off-MLS homes on average.
On average, a listing on the multiple listing service yielded a 17% premium in sales price over similar properties sold off-MLS independent of other variables. For a typical home, this resulted in a $55,250 increase in sales price. This study is consistent with studies conducted in other markets as well. It makes sense that a property promoted by hundreds of IDX feeds enabled by the Multiple Listing Service, plus the exposure to the most qualified network of industry professionals in the local MLS region would generate the most buyer interest.
Maine Listings Names Denise Libby as Their New Chief Executive Officer
The Search Committee for Maine Listings went through an exhaustive search and due diligence process to identify several qualified candidates. Ultimately, they chose Denise Libby, the organization’s current Chief Operating Officer to take the organization to its next level of growth and relevance. Maine Listings is one of the most highly rated MLSs in the country according, to the WAV Group Customer Experience Index. Denise is perfectly suited to build on all the great work that has been implemented to date.
Town Hall Meetings Can Help Your Customers Know That Your MLS is Headed in the Right Direction
Organizational success is heavily reliant on the satisfaction of its customers. The local Multiple Listing Service (MLS) plays a pivotal role in creating a business-friendly environment that enables agents and brokers to maximize the potential of their businesses. However, the effectiveness of the MLS's efforts to address customer needs is dependent on the clarity of its organizational goals and its ability to communicate them effectively.
Getting ready to pass the Baton of Leadership – A practical guide to Succession Planning
Succession planning is a crucial aspect of any organization, and the real estate industry is no exception. It is no secret that there is a significant talent gap in the industry with aging boomers who have experience and the up and coming leaders that have not yet had chances to be tested. Those new leaders will bring fresh ideas and renewed energy to your organization, if you nurture them. The BATON framework can help real estate organizations ensure that they have a smooth transition of leadership, and that their business continues to thrive for years to come.
SFAR Taps VOW Vendor Zenlist for MLS of Choice
SFARMLS announced that they have entered into an agreement with virtual office website developer Zenlist to create a system of choice for their agents.
Two Midwest MLSs Launch IntraMatrix Data Share
CoreLogic has created a data sharing application that allows Matrix customers to add a tab in Matrix that opens a read-only-view session in another Matrix powered MLS. Northwestern Wisconsin MLS and adjacent NorthstarMLS are among the first MLSs to use the data sharing feature.