If you want to improve your MLS customer’s experience, one of the first critical steps is mapping out the entire customer journey. From awareness, to purchase, to onboarding to active involvement, there are dozens, if not hundreds, of customer touchpoints that influence the customer experience and your customer’s perception of your organization.
Training is a key contact point for MLSs to encourage participation from their subscriber base. We find that one of the largest hurdles to technology adoption is understanding how that technology works and connects to their day-to-day activities as an agent.
At WAV Group, we have been helping MLSs and associations measure their success and helping them find the areas to improve. These years of experience of hundreds of surveys has led to the creation of the first Customer Experience Index (CXI) for the real estate industry.
As the vaccines are making it possible to return to the office, many of the MLS and association clients that WAV Group has met with have begun weighing the pros and cons of reopening their offices. Our new study explores this issue with insights from over 100 MLSs and associations nationwide.
Delivering MLS services that resonate with every segment of your customer base is getting ever more challenging. Every person on the staff has to be sensitive to the diverse needs of MLS subscribers and participants. To help organizations with this challenge, the Council of MLS offers a strong suite of training tools called the CMLX series.
In a recent press release issued by CEO Stuart White, Realtracs announced their ambition to expand their services. WAV Group reached out to learn a bit more about the tactics that they plan to deploy.
When Zillow Group® announced the acquisition of ShowingTime®, the industry began kicking up dust the same way they did after the DotLoop® deal.
The National Association of Realtors' Second Century Ventures counts among its 10 companies for the 2022 REACH Canada program Rental Beast, the technology company that built rental tools and data for real estate agents with the vision that the hot rental market of today was inevitable.
With the purchase of Remine, the four participating MLSs – FMLS in Atlanta, Miami REALTORS® in Miami, Heartland MLS in Kansas City, and Austin Board of REALTORS in Austin, Texas - will be able to shape the offerings of Remine to support business success for both practitioners and MLS organizations.
The Matrix multiple listing solution offered, by CoreLogic, to about half of all real estate professionals in North America (US and Canada) has also been renamed. The new name for Matrix is Listing Management Platform.
Stratus may have sparked some innovation here in America; we have always thought of the MLS as an agent-centric ecosystem. Sure, there are client servicing tools, but they are limited to buying and selling a home.
FMLS in Atlanta today joined the ranks of multi-region MLSs by announcing it will be providing services to two Alabama MLSs. In fact, more than 50% of REALTORS® are served today by just 20 MLSs.
