In Part 5 of his podcast, “How Production Home Builders win by maximizing the Multiple Listing Service (MLS)” – available on iTunes and Google Play – Caballero uncovers a dirty little secret in the home building industry that many agents know all too well. Builders unethically advertise the same property at different prices in different places. Read More...
The Council of MLS hosted a meeting last week to gather perspectives from brokers and MLSs about COVID-19 related issues. Craig Cheatham of The Realty Alliance, Bill Fowler of Compass, and Caitlin McCrory of Redfin gave these suggestions for MLSs to consider.
The 1,100 member Counselors released its Top Ten list once again at the National Association of Real Estate Editors conference, this year in Austin. The top concern? U.S. infrastructure was identified as the #1 issue impacting real estate.
As someone who has started and led venture-backed companies I know how hard it is to raise money, even if you have a dream team focused on bringing your idea to life. While challenges still exist, there is encouraging news-- so, what are the best ways to get through the Venture Capital crisis facing women today?
Since the mid-2000s, brokers have decimated their marketing departments to cut expenses and transition from print to digital. The landscape of the brokerage marketing department has changed, resizing teams and altering priorities.
The three key objectives of delivering integrated tools to agents, highlighting company listings on the broker website, and marketing agents on the broker website are paramount to success...
Many of us are familiar with the challenge of attracting the most productive and progressive leaders to our boards.
We've made it halfway through the year, and the nation’s MLSs now begin to set their sights on defining their...
OpenDoor, Zillow, and others have created a stir in the real estate industry by putting a new name on home flipping called iBuyer.
There are many pillars of change happening in the industry today, some more significant than others, driven by very different catalysts. Teamwork drives higher productivity and greater income.
How much of your business development strategy is focused on human contact with your friends and past customers? What are you doing to raise your human interaction?
Strategically, the very first dollar invested in supporting your business should be spent fixing the leak of lost, repeat, and referral customers. Somehow, that focus on customers is not happening in our industry today.
