MLS Front End of Choice is Not What You Think It Is
If you are considering a change to how you manage listings, prioritizing compliance to maintain listing accuracy and prevent MLS rules violations is essential.
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If you are considering a change to how you manage listings, prioritizing compliance to maintain listing accuracy and prevent MLS rules violations is essential.
Roomvo is a service offered by bridgeMLS that allows consumers to reimagine a home and its rooms styled differently.
With the removal of compensation from the MLS and so much uncertainty in real estate, MLSs must decide what components of their value proposition to focus on to step up their game and communicate the tangible benefits they deliver. MLSs must lean in to find AI tools that make the jobs of agents easier and more productive. They must also remember that all agents are not created equal. Providing a choice with MLS systems, the core tool offered by MLSs is one significant way to ensure you are meeting the diverse needs of your MLS customers. True MLS of Choice, however, isn’t [...]
This isn't just another software update—it's a fundamental reimagining of how technology can strengthen, rather than substitute, professional connections - and the company has definitely got my attention in a sea of AI-bot-inspired technology.
By Kevin Hawkins with Korey Hawkins | Vol. 3 Issue 3 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. Please subscribe here! OpenAI is funding Axios' local expansion We subscribe to nearly a dozen AI newsletters, but by far and away, our favorite AI news comes from Axios. Now Axios is making AI news of its own: OpenAI, the creators of ChatGPT, announced this week [...]
By Kevin Hawkins with Korey Hawkins | Vol. 3 Issue 1 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. Please subscribe here! 2025 is the "Year of the AI Agent" We predicted that “AI Agents will be the next big thing" eight months ago at the beginning of May 2024. The following month, Apple announced Apple Intelligence at its developer conference, which we covered here, [...]
By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 45 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. What does ChatGPT say about you and your company? Every company and every executive needs to open a new Chat on the most popular Generative AI Chatbots – Claude, Gemini, Perplexity, Meta AI, and ChatGPT – and enter two prompts. First, ask these Chatbots about [...]
Lyon Real Estate Changes Name After 78 Years in Sacramento.
By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 44 REAL AI is a human-created weekly roundup of all things related to artificial intelligence in real estate and emerging AI innovations in other sectors likely to impact our industry. We post a new edition every Friday, and our free newsletter is delivered every Monday. AI in real estate: Will CRE lead the way? One real estate tech truism that has endured since I’ve been in the business is that the most advanced technology gets adopted in the Commercial Real Estate industry well before residential real estate. Often, the determining [...]
Clear Cooperation is a restatement of a policy that has always been fundamental to the MLS. It's the difference between the MLS and an advertisement.
The collaboration enables homeowners and agents alike to streamline their efforts, bringing high-quality, move-in-ready homes to market faster and at higher selling prices.
Local real estate associations play a crucial role in supporting agents and brokers, providing services that range from professional development to community engagement. But how do members perceive the value of these services? Our recent survey of real estate agents and brokers reveals valuable insights into which offerings resonate most and where associations might refine their focus to better serve their members.