Zillow’s coordinated pressure campaign against MLSs
MLS CEOs must respond with a unified strategy that protects local control, transparency, and digital sovereignty.
MLS CEOs must respond with a unified strategy that protects local control, transparency, and digital sovereignty.
Brokers that reinforce MLS partnership, invest in owned channels, and upgrade listing launch systems can blunt the impact of any visibility or tool-based pressure from external players.
Off MLS sales are overwhelmingly not private exclusives or pocket listings. They’re family transfers. They’re inheritances.
Intermountain MLS in Boise, Idaho is searching for its next Chief Executive Officer. The ideal candidate is a leader who combines strong relationship-building with a modern technology vision and deep executional capabilities. If you’re passionate about serving brokers and agents, energized by innovation, and ready to lead in one of the fastest-growing markets in the country, then keep reading.
The paper outlines how today’s CMA falls short, why AI is the catalyst for a complete rebuild, and how the industry can construct the next generation of pricing tools from the ground up.
At this time, there has been limited guidance shared with listing brokers and agents as attorneys, lobbyists, and industry leaders continue their discussions with the DOJ to clarify the implications of the law.
Congrats to Glenn and his family for his transition! We’re excited to see what other ways you are going to contribute to the industry!
The next decade will determine whether MLSs remain the backbone of cooperation, or evolve into data providers to platforms that make their own rules.
Spotlight Listings combine the power of premium placement, Fair Display Guidelines, and consumer-friendly engagement into a single package that helps agents prove their worth in a shifting market.
FSBO sellers often underestimate the time, risk, and complexity involved. When things go wrong, they usually lose far more than the commission they intended to save. The research makes this clear, and MLSs are in a strong position to amplify that message to the industry.
Homes may be the result, but service is the offering. The future belongs to those who market their expertise as well as they market their listings.
In a market where many brokerages are consolidating or playing defense, SERHANT. has moved boldly in the other direction — expanding into 13 states and Washington, D.C., growing its agent base tenfold, and significantly increasing revenue. A new case study from Rechat explores how the brokerage made it happen, and what other firms can learn from the strategy behind its scale.