About Marilyn Wilson

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So far Marilyn Wilson has created 557 blog entries.

Consumers are the drivers of the industry and we need to get over it!

I can’t tell you the number of times I have had a conversation with someone in the real estate industry where they tell me that the consumer is NOT their client.  We prefer to think of the agent as the primary audience and simply ignore the fact that agents do not provide the checks. As the saying goes...follow the money...If you want to succeed in real estate, you have to address the needs of those that secure mortgages to buy and sell homes, not simply those that get a commission check from the sale. That seems like a simple concept, [...]

By |2018-05-03T21:24:36-07:00May 8th, 2013|Main category, Our Services, Suveys and Research|7 Comments
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Find the Right Tools for Your Business with the 2013 Technology Guide

Looking for an easy way to help prepare your Technology Committees before they head to NAR Mid-Year next week?  Check out RE Technology's third annual Technology Guide! Just released today, this free resource helps them identify technology solutions that can be considered for your organization. Every product in the guide features a list of conferences and trade shows that each company will be attending. View a live demo or speak face-to-face with company representatives to learn more about their solutions. Trying to navigate the crowded sea of available tech tools can be a daunting task for technology committees and real [...]

By |2018-05-03T21:24:36-07:00May 8th, 2013|Main category, Press Releases, Technology Evaluation|Comments Off on Find the Right Tools for Your Business with the 2013 Technology Guide
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How to Succeed with eCommerce

Many MLSs are now considering offering additional products and service to their members. MLS leaders like MRIS, Metrolist and IRES have made forays into the eCommerce space and are leading the industry to figure out the best methods and promotional paths to success with eCommerce. While the concept of generating more revenue per member is an attractive concept, it is not nearly as easy as one might think. The most successful programs are borne out of constant offer, copy and pricing testing.  Like every eCommerce site online today, customers don’t simply show up and push the “buy now” button. They [...]

By |2018-05-03T21:24:36-07:00May 8th, 2013|Main category, MLS Insights|Comments Off on How to Succeed with eCommerce
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Join Lauren Hansen and Marilyn Wilson to learn about- How to Increase Your Chances of Success with eCommerce

Many MLSs are now considering offering additional products and services to their members. Come to the RE Technology webinar on Wednesday, May 8th at 11:00 am and learn how to increase your chances of non-dues revenue success with eCommerce. Learn from Lauren Hansen, CEO of IRES MLS, one of the first MLSs to offer eCommerce who will share her early experiences with eCommerce. Also, get a peek at RE Technology's affordable solutions for eCommerce. Click here to register now! At this session you will learn: What the fundamentals of eCommerce are and what does it take to be profitable Discuss [...]

By |2018-05-03T21:24:37-07:00May 6th, 2013|Main category, MLS Insights|Comments Off on Join Lauren Hansen and Marilyn Wilson to learn about- How to Increase Your Chances of Success with eCommerce
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How Leading MLSs Are Winning with Public Service Apps

First-time home buyers are necessary for a healthy housing market, but their needs and behaviors have changed. This group is doing more research in advance of working with an agent, and it's no surprise that their research is happening online. In fact, real estate related searches on Google.com have grown more than 200 percent over the past four years, with frequently searched terms like FHA loan, home grants and homebuyer assistance. Are your MLS core services prepared to serve these buyers? Join MLS leaders John Mosey of NorthstarMLS and Merri Jo Cowen of My Florida Regional MLS for a discussion about [...]

By |2018-05-03T21:24:38-07:00April 15th, 2013|Broker Technology Research, Broker-Agent Information, Main category|Comments Off on How Leading MLSs Are Winning with Public Service Apps
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Houston Association of REALTORS® study clearly demonstrates importance of embracing the rental/sales lifecycle.

If you visit any of the large third party property search sites today you will see a significant focus on the rental market. In most cases, rentals are now getting just as much focus as residential sales.  A few months ago Zillow purchased Rentjuice again underlines the growing importance of the rental market. They paid $16mm for the company to take advantage of its younger, renter focused 2.8 million viewers. Zillow, once again, is closely watching what real estate consumers are looking for.  They are addressing their needs with an aggressive push into the rentals space and are WAY ahead [...]

By |2018-05-03T21:24:39-07:00March 22nd, 2013|Main category, MLS Insights, Reports, Suveys and Research|6 Comments
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TheMLS/Claw seeking Senior DBA

  Senior DBA Job Description Los Angeles based company is conducting interviews for a permanent, full time Sr. Database Engineer who will be responsible for the design, development, coding, testing, optimizing, debugging and documentation of database applications. Candidate must be able to thrive in a fast paced, team oriented environment. Your Nature: Ability to work independently with minimal supervision as well as a team player Self-motivated  Ability to manage support tickets through to completion. Ability to prioritize workload and manage time effectively. Excellent communication skills and customer service skills. Exceptional problem solving and results oriented Take ownership of your work [...]

By |2018-05-03T21:24:41-07:00February 21st, 2013|Main category|Comments Off on TheMLS/Claw seeking Senior DBA
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Putting the Broker in Charge of the MLS Service Offerings

Most MLSs today have a very simple pricing structure.  One size fits all. Every MLS customer receives exactly the same level of service and technology tools. There is no consideration for what services they may have available from their brokerage. This is the crux of why many large brokers are not best friends with their local MLS. They believe the MLS is “leveling the playing field”.  Large brokers believe their secret sauce and recruiting advantages lie in the technologies they offer to their agents.  They argue that the “full-service” MLS is diluting the impact of their significant investments in breakthrough [...]

By |2018-05-03T21:24:42-07:00January 31st, 2013|Broker-Agent Information, Main category|5 Comments
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Time is Running Out!

RE Technology is hosting an exciting 60-minute webinar with Cartavi and DocuSign on: January 29, 2013 at 10:00 am PST, 12 pm CST, 1 pm EST to learn how you can leverage your iPad and become mobile and paperless agent. The presenters of this interactive webinar will show you how to take advantage of the cloud, your iPad and technology such as DocuSign and Cartavi to better serve your clients from wherever you are. Take your business to the next level by saving time, saving money and providing your clients with an exceptional level of service when and where they [...]

By |2018-05-03T21:24:43-07:00January 25th, 2013|Broker Technology Research, Broker-Agent Information, Main category|Comments Off on Time is Running Out!
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TheMLS/CLAW seeking Systems/Network Administrator

  POSITION TITLE:   Systems/Network Administrator REPORTS TO: Director of Product Development and IT    CLASSIFICATION:   Exempt   Opportunity TheMLS.com is seeking to hire a seasoned systems and network professional for the position of Systems/Network Administrator.   This position will be responsible for maintaining a reliable and robust environment to host the company’s multiple listing service technologies and infrastructure. The Systems/Network Administrator will be monitor, manage and maintain the network infrastructure and the production server environments of two datacenter colocation facilities.  The ideal candidate will be self-motivated, highly independent and proactive to help the company provide an industry-leading customer experience. ORGANIZATIONAL DESCRIPTION: TheMLS is [...]

By |2018-05-03T21:24:43-07:00January 11th, 2013|Main category|Comments Off on TheMLS/CLAW seeking Systems/Network Administrator
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Immobel seeking VP of Sales and Business Development

POSITION TITLE: VP Sales and Business Development REPORTS TO:  Chief Executive Officer             CLASSIFICATION: Exempt Opportunity Immobel is seekng to hire a senior sales director, for the position of VP Sales and Business Development to actively generate new broker customers as well as developing joint ventures and marketing partnerships to dramatically expand the global footprint of Immobel. This position will have three main responsibilities in the short-term. First, the successful candidate will engage large brokers to discuss the potential of building an online International marketing presence with the Immobel platform.  Second, the position will help [...]

By |2018-05-03T21:24:44-07:00January 9th, 2013|Main category|Comments Off on Immobel seeking VP of Sales and Business Development
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TheMLS.com Senior .Net Developer Position Available

Opportunity TheMLS.com is seekng to hire a seasoned developer for the position of Senior .NET Developer . They are looking for a full time programmer with solid ASP/.NET/C# experience to design, develop, test and modify web based applications to join our Los Angeles based company.  This position is looking for someone with excellent communication, organizational, analytical, and writing skills. The ideal candidate will be self-motivated, highly independent and proactive to help the company provide an industry-leading customer experience. ORGANIZATIONAL DESCRIPTION: TheMLS is one of the leading multiple listing service organizations in the country, serving approximately 11,000 real estate professionals in the Greater Los Angeles [...]

By |2018-05-03T21:24:44-07:00January 8th, 2013|Main category, MLS Insights|Comments Off on TheMLS.com Senior .Net Developer Position Available
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