Our Services Archives

Agent Responsiveness Study Reveals Critical Flaws in Real Estate Lead Response

A new whitepaper reveals that failure to respond to leads in a timely manner is a major problem for many real estate professionals. The whitepaper is the result of the collaboration between partners at leading consulting firm WAV Group and Weichert Lead Network, the Internet lead generation arm of Weichert, Realtors. What they uncovered was remarkable and could help real estate professionals achieve new levels of service and prosperity. Download the complete report here. In the whitepaper, WAV Group details lead responsiveness results from a sample of 384 different brokers across 11 states. Researchers posed as consumers and inquired about [...]

By Victor Lund|2025-03-04T13:42:57-08:00January 13th, 2014|Broker Technology Research, Main category, MLS Insights, Our Services, Reports|9 Comments

Your MLS Technology Business Rules – Bet You Don’t Know Them!

I have worked with hundreds of MLSs around the world and been personally involved in over 100 installations and/or conversions and one thing I have discovered over the years is a little-known fact. MLSs don’t know the business rules that are built into their MLS systems to control their data, member access and overall permissions and MLS vendors have never created a way for you to see them! When you consider the complexity of our MLS systems today this is both understandable on one level and really inexcusable on another. Unfortunately, this lack of knowledge usually comes to light when [...]

By WAV Group|2018-05-03T21:24:19-07:00January 12th, 2014|Main category, MLS Insights, Our Company, Our Services, Strategic Planning|Comments Off

Why are MLSs surprised?

WAV Group has been purposefully quiet during the storm of enlightenment whereby the industry pundits that recognize the role of the real estate broker in our industry. In truth, the leading MLSs in America are perfectly cognizant of the role and needs of brokers in real estate. Frankly, many of The Realty Alliance brokers own MLSs or are standing members of the Board of Directors. Even in the absence of having a broker-owned MLS or having broker led governance in your MLS, there is plenty that you can do that involves the broker in your MLS strategic planning. Every WAV [...]

By Victor Lund|2018-05-03T21:24:24-07:00November 5th, 2013|Broker Technology Research, Broker-Agent Information, MLS Insights, Our Company, Our Services|Comments Off

Thinking About Regionalizing Your MLS?

We all know there are too many MLSs in the US. It’s just a fact. MLSs were originally set up according to Board boundaries established by NAR based on market areas that existed many years ago. Times and technology have changed everything. Real estate market areas have expanded far faster then our industry has responded so in many areas of the country we have multiple MLSs serving areas that should logically be served by one. It is hard to argue that cooperation and ultimately consolidation is good for everyone involved in buying and selling real estate. Brokers and agents who [...]

By WAV Group|2018-05-03T21:24:25-07:00October 23rd, 2013|MLS Insights, Our Company, Our Services|2 Comments

Pilgrims vs. Portals

History tells many stories of long ago that reflect on the conditions of today. I came across a story about the Pilgrims that made me think that in some way, it is similar to the real estate industry and portals. In 1630, a Pilgrim court dealt a nasty blow to one of its settlers. They ordered him to be incarcerated, burned his house, confiscated all of his goods, then ultimately exiled him from America. The Pilgrim’s name was Thomas Morton, and they said that he was a danger to society. Morton went to England and pleaded with the English court, [...]

By Victor Lund|2018-05-03T21:24:27-07:00September 20th, 2013|Broker-Agent Information, Main category, MLS Insights, Our Services, Technology Evaluation|7 Comments

Build a More Well-informed Board with the WAVinar Series

Our industry is moving really quickly these days. There are so many challenges facing MLSs that threaten the viability of the entire industry--lawsuits, new players, technology revolutions, economic shifts. It is difficult and expensive to keep MLS leadership teams up to speed on the myriad of events, trends, policies, legal issues and research affecting the business. MLS organizations and their leadership need to keep up on all of these issues so they can make proactive decisions to keep their organizations relevant. That's why the WAV Group created its new WAVinar series. The Solution: WAVinars The WAVinar is designed to provide [...]

By Victor Lund|2018-05-03T21:24:27-07:00September 10th, 2013|Main category, MLS Insights, Our Services, Strategic Planning|Comments Off

Leaders and Innovators Often Walk Alone

I have been working a lot in Brazil these days working with a company called Prolist building the first true MLS in their country. The reason I mention Brazil is because it is a great case in point regarding leaders and innovators walking alone. In dozens of meetings I have had with major real estate companies, associations and banks in Brazil I meet those that are leaders and innovators and I also see those that are part of the herd, that only go where the herd goes. The brightest, those with clear vision into the future, often those who have [...]

By Victor Lund|2018-05-03T21:24:28-07:00September 10th, 2013|Main category, Marketing, Our Company, Our Services|4 Comments

Call for MLS Technology Survey Participants

WAV Group will be fielding the third annual WAV Group MLS Technology survey in September. We are inviting all MLSs to take part. This is a free, non-sponsored survey we provide for the benefit of the industry. The more participation we have the more valuable the data will be for everyone. There is no cost to participate. Each participating MLS will in turn receive three reports: National Results for all MLSs Your Vendor Specific Results (i.e., All results from users of MLXchange); Your MLS Member results in a system generated report Your MLS will receive the reports prior to the [...]

By WAV Group|2017-12-27T16:47:54-08:00August 15th, 2013|Clients, Main category, MLS Insights, Our Company, Our Services, Reports, Technology Evaluation|Comments Off

Top Digital Budgeting Mistakes Brokers Make
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Top Digital Budgeting Mistakes Brokers Make

Main category, Our Company, Our Services, Strategic Planning

Top Digital Budgeting Mistakes Brokers Make

As summer draws to a close and fall sets upon us, it is incumbent upon all businesses to build their budgets for 2014. The old adage rings true, failure to plan is a plan to fail. Too many brokerages in America are guilty of this. Here are a few tips that will improve the planning process in your company. It is a good idea to print this out and provide it to your team as a reminder. Look at data first. Many brokerages fail to take a close look at the effectiveness of digital marketing programs. Dig deeply into your [...]

By Victor Lund|2018-05-03T21:24:30-07:00August 14th, 2013|Main category, Our Company, Our Services, Strategic Planning|Comments Off

Immobel Seeking Seasoned Real Estate Technology Sales Professional

POSITION TITLE: Director of Broker Sales REPORTS TO: Chief Executive Officer Opportunity Immobel is seeking to hire a seasoned real estate technology sales professional for the position of Director of Broker Sales to generate new broker customers for the company. The successful candidate will have proven success selling web and technology solutions to large brokers. They will also bring a robust database of engaged brokers they can tap into. Since Immobel helps brokers expand their presence Internationally, the ideal candidate will have experience selling to luxury brokers that already understand the importance of the International market. They will also be [...]

By Marilyn Wilson|2018-05-03T21:24:30-07:00August 5th, 2013|Clients, Main category, Our Company, Our Services|Comments Off

Trulia To Collect More Agent Data

To optimize your online effectiveness in the real estate business, you need to think strategically. This is the kind of strategic thinking that WAV Group works with brokers and franchises on every day. When a company that does a great job at online marketing and search engine optimization focuses on a strategy like enhancing agent information, we pay attention. Typically, when Trulia, Zillow, Realtor.com, or homes.com makes a change, it is with intent to find improvement. It's the way everyone should think. Why Agent Profiles Are Important When consumers search, they use keywords. In our broker website effectiveness study, we learned [...]

By Victor Lund|2018-05-03T21:24:31-07:00August 5th, 2013|Broker Technology Research, Broker-Agent Information, Main category, Our Services|Comments Off

Not All eSignature Platforms are Created Equal Webinar

Are your electronically signed documents compliant with the laws governing electronic signatures? If you’re not sure, you MUST attend this webinar. While using eSignatures comes with many benefits such as saving the time, money and hassle of driving around town to obtain a signature it also requires that agents, brokers and MLSs be thoughtful about their choice of providers. In this webinar, you will hear from eSignature providers DocuSign and Authentisign, along with Russ Bergeron of MRED, on best practices, what you need to know and how important it is to do your homework. Not all eSignature solutions are the [...]

By Marilyn Wilson|2018-05-03T21:24:31-07:00August 5th, 2013|Broker-Agent Information, Main category, Our Company, Our Services, Technology Evaluation|Comments Off