Where Agents and Brokers Earn Their Commissions
Preparation leads to well-earned success, the commission is merely the award.
Preparation leads to well-earned success, the commission is merely the award.
If you have been following our Brokerage Technology Roadmap series, you have now assembled all the necessary pieces to build an impressive tech stack for your business. However, the effectiveness of these technology solutions relies heavily on how well they are communicated and adopted by users.
Ben Caballero is an improbable and incomparable real estate legend. How can an individual real estate agent based in Texas sell an average of more than 19 homes daily, every day of the week, including Saturdays and Sundays? Again, 19 homes a day, times 365 days last year, would be 6,935 home sales. Ben sold 7,012 homes in 2023. He is the sole listing agent on every sale, verified by every Multiple Listing Service he works with in Texas. He does not work with any other agent or team at HomesUSA.com, the brokerage where he also is CEO and founder. [...]
By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 19 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting weekly. AI will kill showing traffic but that’s a good thing The big AI takeaway from the 2024 National Association of Realtors Legislative Meetings (known in the industry as Midyear) held this week in Washington, DC, was an unexpected consequence of AI. This concept materialized during the Q&A at the end of the Emerging Business Issues & Technology Forum, "Integrating AI [...]
A few excellent executives took on leadership positions at terrific companies this week.
By Kevin Hawkins with Korey Hawkins | Vol. 2 Issue 18 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting weekly. AI agents are the next big thing This week, Sam Altman, head of OpenAI, tells MIT Technology Review that AI agents are poised to become AI's killer app. Compared to what these new AI Agents will do, ChatGPT-4 will look pretty dumb, Altman says. What is the difference between an AI chatbot and an AI agent? Think of an AI chatbot [...]
The industry is moving in a positive direction to eliminate fractionalization of MLS data.
As technology continues to redefine the landscape of the real estate industry, brokerages are increasingly relying on data-driven strategies to stay ahead of the curve. In the latest installment of WAV Group's 2024 Brokerage Technology Roadmap, Part 3 dives deep into the critical realm of data management. Let's explore the cornerstone of data management outlined in this report: creating a robust data collection policy and strategy.
It’s not at all unusual for MLS organizations to be disappointed by the limited adoption of MLS tools among top-producing members. Despite the undeniable benefits these tools offer, many power users seem reluctant to fully embrace them. Since top producers are the ones driving the success of a real estate market, it is imperative to find ways to engage them with training designed for the unique needs of those that complete several transactions per month.
The real estate industry is undergoing massive transition in leadership. Top executives who have run major real estate brokerages, Associations and MLSs for decades are heading for retirement. Moreover, at the beginning of any new year comes a flurry of new leadership announcements.
By Kevin Hawkins with Korey Hawkins | Vol. 2 Issue 17 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting weekly. Better AI: Perfecting your prompts When working with AI chatbots, there's one golden rule: garbage in, garbage out. If you feed your bot ambiguous or half-baked prompts, you’ll get suspect results. The key to AI mastery lies in crafting prompts that are incredibly specific and detailed so that the output can't help but shine. Think of it like ordering at [...]
In the ever-evolving landscape of the real estate industry, Multiple Listing Service (MLS) executives face a myriad of risks that have the potential to disrupt operations, tarnish reputation, and compromise data integrity. In such a dynamic environment, proactive risk management is not just advisable — it's imperative. In this article, we'll explore the importance of “scenario planning,” or anticipating and mitigating the worst-case scenario within MLS organizations, and we’ll outline strategies for fostering a culture of preparedness and adaptability.