The Biggest Marketing Success in the History of The National Association of REALTORS®

NAR has done more for home ownership rights in America than any other group. Now NAR can turn its resources to fixing the largest problem in America today, homelessness.

By |2019-08-26T15:47:00-07:00August 23rd, 2019|Broker-Agent Information, Main category, Marketing, NAR|1 Comment

NATIONAL ASSOCIATION OF REALTORS Bolsters Marketing Team to enhance creative storytelling

It looks like NAR is taking its job of telling the REALTOR(R) story to consumers across America very seriously. They just hired a consumer content heavyweight, Alicia Bailey, to help enhance the way the REALTOR® story will get told via video, print, radio, and experiential marketing!

By |2019-04-25T12:59:13-07:00April 25th, 2019|NAR, Press Releases|1 Comment

California and National AOR exit ZipLogix with Sale to Vista’s Lone Wolf

WAV Group believes that Lone Wolf now occupies about 90% of the forms management software market in the United States and Canadian real estate industry.

By |2019-04-23T21:54:24-07:00April 22nd, 2019|Press Releases|Comments Off on California and National AOR exit ZipLogix with Sale to Vista’s Lone Wolf

Looking for investors for your commercial real estate technology?

NAR is doing its part to encourage innovation for commercial real estate by expanding the scope of its investment arm, Second Century Ventures. Love that NAR is broadening its emphasis to sponsor better ways of doing business for Commercial Agents too.  If you think your company might be a good fit, don't miss out!  Submit your application by March 31st, 2019! Check out the full release below! Second Century Ventures Launches REach® Commercial Accelerator WASHINGTON (February 19, 2019) — Second Century Ventures, the National Association of Realtors®’ strategic investment arm, has launched REach® Commercial, its first commercial real estate technology accelerator. [...]

By |2019-02-19T11:27:20-08:00February 19th, 2019|Main category, Press Releases, Technology Evaluation|Comments Off on Looking for investors for your commercial real estate technology?

Consumer Journey is More Like Chutes and Ladders

A tremendous amount of energy and money has been invested into moving consumers from a digital experience into an agent relationship. Consumer research performed by the National Association of REALTORS® regularly indicates that consumers start their process of buying or selling online before connecting with a Realtor®. I do not think anyone denies it.

By |2019-01-29T14:37:25-08:00January 29th, 2019|Broker-Agent Information, Reports|Comments Off on Consumer Journey is More Like Chutes and Ladders

The Risks of Using Square Footage From Tax Records

Every agent and broker know they SHOULD have accurate square footage that they measured themselves or hired a professional for, yet many today still rely on square footage listed in public records without any verification of accuracy.

By |2019-01-30T08:32:16-08:00January 29th, 2019|Broker-Agent Information|4 Comments

Upstream Charts New Direction

Seattle, Wash., 11 December 2018 – UpstreamRE, LLC, owners of Upstream, the comprehensive real estate brokerage data management project created by a broad-based industry coalition, is finalizing an agreement with a new vendor to power the brokerage data platform. As a result, UpstreamRE, LLC, has amicably agreed to part ways with the National Association of Realtors® (NAR) and Realtors Property Resource® (RPR), its wholly-owned subsidiary and Upstream’s technology development vendor.

By |2018-12-11T08:41:46-08:00December 11th, 2018|Main category, MLS, Press Releases|Comments Off on Upstream Charts New Direction

NAR Boston 2018: Home Runs and Strikeouts in Beantown

My dad grew up, pre-Depression, on Beacon Hill in Boston. As a kid, we took a lot of road trips. Because my dad worked for Westin Hotels, we stayed at a lot of nice places in big towns for free. My favorite road trip when we lived in Chicago was visiting Boston and the New England area. I had been back a couple of times for business and always loved visiting this city. After this last week at NAR, I absolutely want to go back – but next time for a vacation.

By |2018-11-07T10:24:37-08:00November 5th, 2018|Uncategorized|4 Comments