What should we look for at NAR Midyear?

Real estate’s annual May pilgrimage begins in a couple of weeks. Its formal name is “REALTORS® Legislative Meetings & Trade Expo,” but I’ve never met anyone outside of NAR that doesn’t call it NAR Midyear. Even the url for the location on realtor.org labels it “midyear” (http://www.realtor.org/midyear.nsf). For several days – this year May 11-16 – local associations as well as state and regional associations leadership descend on Washington D.C. It’s a time largely filled with policy meetings, committee confabs and a full-court press for face-to-face meetings with legislative reps. Tucked in the middle of all this is a trade [...]

By |2018-05-03T21:23:46-07:00April 23rd, 2015|Our Services|1 Comment
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Help us Prioritize the Best Ways for IDX feeds to work Harder for Brokers

I have to tell you that every time I think about the MLS Policy Meeting at this year’s NAR Conference in New Orleans, it puts a big smile on my face.  For the first time that I’ve witnessed, four important, but fundamental changes were made to the IDX policy with absolutely UNIVERSAL acceptance.   Brokers, MLS Executives, Associations and Technology Companies also spoke from one voice about the relevance and importance of the changes that were proposed and approved. Check out my blog post from a few weeks ago to see the details about what was approved at that time.  In [...]

By |2018-05-03T21:23:52-07:00December 18th, 2014|Main category|Comments Off on Help us Prioritize the Best Ways for IDX feeds to work Harder for Brokers
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Millennial Marketing Madness

The fervor about marketing to Millennials peaked for me during the National Association of REALTORS® Convention in New Orleans last week. Surely you’ve seen some of the recent headlines: “Millennials could hold the key to housing recovery,” “Millennials need to be wooed,” “Insights about Millennials’ path to homeownership,” etc. One of the seminars at NAR had this in its title:” “Generating Referrals from Millennial Home Buyers.” Say what? Try this headline: Millennials are broke. Yes, Millennials (a.k.a. Generation Y), those who ages range from about 19 to 38, may comprise the largest segment of the U.S. population at 86 million [...]

By |2018-05-03T21:23:55-07:00November 14th, 2014|Main category, Marketing|1 Comment
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IDX Policies Proposed to Go More Broker-Friendly

I am proud to say that WAV Group has been working with the Leading Real Estate Companies of the World to create a set of recommendations for ways to improve and update IDX policy. No, there have no bloody fights or name-calling on this one. Just a collaborative process led by Pam O’Connor, CEO of LeadingRE and the MLS Emerging Issues and Trends Committee. In April, LeadingRE sent a list of recommendations facilitated by WAV Group and drafted by their Technology Advisory Council of top Brokerage CIOs to NAR.  These were designed to streamline and update the NAR IDX Guidelines. The [...]

By |2018-05-03T21:23:56-07:00October 29th, 2014|Main category, Marketing|10 Comments
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Brokers Out-Marketing Competitors

I attended Luxury Connect last week in Beverly Hills. If you are not familiar with the event, it was expertly delivered by the team from Inman News that is host to the Real Estate Connect conferences held annually in New York City and San Francisco. I don’t think that anyone really appreciates how difficult it is to put on a great event. This group does it with ease and grace even when pitted against seemingly insurmountable challenges. There was so much fanfare about this event, it is speculated that the original property selected for the event was sold! A week [...]

By |2018-05-03T21:23:56-07:00October 29th, 2014|Broker Technology Research, Main category, Marketing|Comments Off on Brokers Out-Marketing Competitors
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The NAR and Top Level Domains

WAV Group has been participating in the MLS Domains Association as an advocate for the strategy for organized real estate to gain control of top level domains. These domains that represent organized real estate like .MLS, .REALTOR, and .realestate were available on the open market for anyone to grab. You can read our articles on the topic here https://www.wavgroup.com/?s=mls+domains There is a group called ICANN that organizes the top level domains on the internet. The most used top level domains are .com, .gov, .biz, .org. The top level domains have meaning like commerce, government, business, non-profit organization. Countries have top [...]

By |2018-05-03T21:23:57-07:00October 8th, 2014|Main category, Technology Evaluation|Comments Off on The NAR and Top Level Domains
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NAR Publishes Paper On Lead Management

The National Association of REALTORS® is not necessarily the first place that REALTORS® would turn to get advise on Internet Lead Management, but they have stepped up to the plate as a resource. Quite nicely I would add. In a paper published this week, Todd Carpenter, Managing Director of the Data Analytics Group at NAR, published a paper titled The Intelligent Internet Lead, Providing Context, Coaching & Confidence to Web Source Leads. Click Here for Download http://crt.blogs.realtor.org/2014/05/27/crt-white-paper-the-intelligent-internet-lead/ WAV Group has performed a lot of research on online marketing, mostly for the purpose of providing MLSs and brokers with good research [...]

By |2018-05-03T21:24:10-07:00May 29th, 2014|Main category, Strategic Planning|Comments Off on NAR Publishes Paper On Lead Management
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Choosing the Right Right

Real estate business consulting firms wear a lot of hats. When we are hired, our goal is to serve our clients goals as master - never our own goals. It's a unique mindset. National Association of REALTORS® annual conventions are a keen reminder of this paradigm. In a single day, it was commonplace to speak strategy with technology companies; brokers; Associations of REALTORS® (National, State, Megaboard); Association governed MLS, broker governed MLS, broker owned and governed MLS. Perhaps the only oddity is that there is no example of a broker owned, Association governed MLS. Same Issue, Different Rights I think [...]

By |2018-05-03T21:24:21-07:00December 18th, 2013|Main category|1 Comment
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Fear of Agent Ratings

The real estate industry seems to want to avoid judgments and ratings of any and all kinds. It may be for good reason, or it may be for fear. The reality is that agents resist ratings for fear and reason. Most people react to change with emotion and justify that emotion with logic. Fear According to the source of all knowledge, Wikipedia, fear is an emotion induced by a perceived threat that causes entities to quickly pull far away from it and usually hide. It is a basic survival mechanism occurring in response to a specific stimulus, such as pain [...]

By |2018-05-03T21:24:23-07:00November 25th, 2013|Broker-Agent Information, Main category, Technology Evaluation|8 Comments
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Realtors® Reaffirm Commitment to realtor.com®

CHICAGO (July 24, 2013) – The National Association of Realtors® Board of Directors today reaffirmed NAR’s commitment to making realtor.com® the first, best online destination for home buyers and sellers. The board voted in favor of recommendations to modify an existing operating agreement that will help the site compete more effectively in an evolving online marketplace. “Over the years, Realtors® have invested a lot of time and millions of dollars in building information technology to give consumers online access to real estate information, and we know that consumer demand for all things ‘home’ has never been greater,” said NAR President [...]

By |2018-05-03T21:24:31-07:00July 24th, 2013|Main category, Press Releases|Comments Off on Realtors® Reaffirm Commitment to realtor.com®
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The Future of Anything

I would attribute the series of postures on The Future of the MLS to Saul Klein. He may not have been the first to coin the phrase, but he has embraced it and made it his own. It is with due respect that we leave that posturing behind and set forth on a new journey. Our industry is at an inflection point, and my fear is that we are too blinded by current affairs to look beyond the steps in front of us. This morning, I encountered a quote from Antoine de Saint Exupery, a French writer, poet, and aviator [...]

By |2018-05-03T21:24:35-07:00May 30th, 2013|Broker Technology Research, Broker-Agent Information, How to Make Strategic Planning Really Work in your MLS, Main category, MLS Insights, Strategic Planning, Suveys and Research, Technology Evaluation|Comments Off on The Future of Anything
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Your Elected Friend

MLS and Association leadership brings forth an unusual ‘changing of friends’ on an annual basis. It is in the spring of each year that we begin to see these friendships take hold as CEOs arrive at NAR Midyear with their new Board Chairman in tow. It is all part of an important synthesis that takes place in our industry – one that often goes unappreciated. For five or more weeks each year, CEOs are on the road with their Chairman, building a friendship that is pivotal to a successful year, and in some cases, lasting a lifetime. WAV Group strategic [...]

By |2018-05-03T21:24:36-07:00May 13th, 2013|Clients, How to Make Strategic Planning Really Work in your MLS, Main category, MLS Insights, Our Company, Strategic Planning|Comments Off on Your Elected Friend
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