Effective PR Means One Message Does Not Fit All Audiences

Too often public relations activities rely on the “spray and pray” method these days. It’s just too easy. First, there’s the availability of cheap digital news wire services to blast out a news release for a few hundred dollars or less. If you want to get some quick online news cover and links to post to social media, it’s just a few clicks away.  Second, creating email lists of reporters and bloggers has never been more accessibility. So much so, I would venture to guess reporters are suffering from unsubscribe fatigue.

By |2018-03-05T07:00:30-08:00March 5th, 2018|Main category|Comments Off on Effective PR Means One Message Does Not Fit All Audiences
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Why do so Many Brokers Think TECHNOLOGY is the Way to WIN?

It seems like every week we’re hearing about a new announcement from a large brokerage or franchise telling us they are spending millions on technology and re-positioning their brand story around their technology suite.

By |2018-03-05T06:44:38-08:00March 5th, 2018|Broker Technology Research, Broker-Agent Information, Main category|6 Comments
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A Winning Formula to Increase MLS Technology Adoption

The Miami Association of REALTORS® (MIAMI) and Multiple Listing Service supports 46,000 primary subscribers and more than 4000 out of area secondary subscribers. Miami have an insatiable curiosity to identify and launch products that will help their brokers, teams, and agents be more successful.

By |2018-03-01T16:34:17-08:00March 1st, 2018|Main category|Comments Off on A Winning Formula to Increase MLS Technology Adoption
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New Thinking Can Create a MUCH Stronger Board

You’re sitting in your board room thinking through a tough decision that needs to be made.  Many of the board members are passionate, engaged real estate professionals who have lived in the local area for their entire careers. 

By |2018-02-28T09:33:24-08:00February 28th, 2018|Broker-Agent Information, Press Releases|Comments Off on New Thinking Can Create a MUCH Stronger Board
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Upstream Fixes Many Problems, Not Just One

As a leading consulting firm, WAV Group operates deeply inside the complex technology stacks of MLSs, Brokerages, Franchises, REALTOR® Associations, and technology firms. From this experience, we recognize the pain that these groups face because of the lack of connection between the systems and applications that agents and consumers need. Upstream aims to deliver a better data management foundation for the data that brokers are entrusted for safe handling.

By |2020-01-27T15:05:03-08:00February 27th, 2018|Broker-Agent Information, Main category|7 Comments
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Buyside Makes It Real

If you know anything about Hunt Real Estate Corporation, you know that they are a family owned and operated brokerage with high integrity and a fierce approach to competition. Since 1911 they have been a market leader in upstate New York, cities like Buffalo, Niagara Falls, Rochester, Syracuse, Albany, and the many Southern Tier communities that border Pennsylvania. They recently expanded into the Boston marketplace though a significant acquisition. We have known the Hunt family since Marlyn and I lived in Orchard Park, NY. We became friends though our interactions at The Buffalo Club and The Country Club of Buffalo. At the time, Marilyn ran marketing at Fisher-Price and I was spinning up my first start-up companies.

By |2018-02-20T07:30:27-08:00February 20th, 2018|Broker Technology Research, Main category, Technology|Comments Off on Buyside Makes It Real
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It’s GAME ON for Data Standards in 2018!

The smartest technology companies and most progressive MLSs are leading our industry to a new era of efficiency and profitability.  They are making it easy for start-ups to expand quickly from market to market and serve the innovation needs of brokers.  These leaders are supporting well-established companies to evolve their data platforms and opening the door for standardization in EVERY market in the country.

By |2018-02-20T06:17:07-08:00February 20th, 2018|Broker Technology Research, Main category|Comments Off on It’s GAME ON for Data Standards in 2018!
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WAV Group Systems Audits and Integration

We are excited to have David Gumpper on the team here at WAV Group. Since joining our firm, he has been actively supporting our brokerage, MLS, and technology clients with a wide variety of systems audits and systems integrations.

By |2018-02-20T06:00:26-08:00February 20th, 2018|Main category, Our Company, Our Services|Comments Off on WAV Group Systems Audits and Integration
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Are Brokerages using BI Visualization Tools?

In talking with various people inside brokerages, I hear the same challenge time and time again. "My data is all over the place and I have no way to figure out what it means." Driving information out of your data is Business Intelligence (BI). There are free or low-cost solutions to help analyze data in your control and derive the answers needed to make better business decisions.

By |2018-02-20T05:00:17-08:00February 20th, 2018|Broker Technology Research, Business Intelligence, Main category, Technology, Technology Evaluation|1 Comment
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Meet Michael Gabriel: The “East Coast’s Craigslist” Is Now A Luxury Real Estate Leader

When I interviewed Craig Newmark for California Real Estate magazine a dozen years ago, it struck me how down to earth and unassuming he was. After all, he had created one of the most pervasive and influential internet sites in the world. But Craig remained remarkably modest, humble and approachable. I called him the “Reluctant Internet Mogul.” Last year, Forbes wrote how Craig has now become the reluctant internet billionaire.

By |2018-02-20T03:00:37-08:00February 20th, 2018|Main category|Comments Off on Meet Michael Gabriel: The “East Coast’s Craigslist” Is Now A Luxury Real Estate Leader
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Flashback Feature 2006: Craig Newmark is the Internet’s Reluctant Mogul

This Flashback Features series unearths profiles from the past of real estate and technology leaders. A version of this story was first published in California Real Estate magazine. This profile of Craigslist founder Craig Newmark is from 2006. By Kevin Hawkins Craig Newmark, the Internet’s reluctant mogul, makes his daily visit to Café Reverie in the Cole Valley neighborhood of San Francisco. He has dog biscuits in his pockets and a ready smile for the next little child that he encounters.

By |2018-02-19T05:00:31-08:00February 19th, 2018|Broker Technology Research, Main category|Comments Off on Flashback Feature 2006: Craig Newmark is the Internet’s Reluctant Mogul
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Gabriels Becomes Dominant Tech Provider to World’s Most Prestigious Luxury RE Brands

Gabriels Technology Solutions (Gabriels or GTS) has been flying under the radar for literally more than 20 years. In that time, Manhattan real estate entrepreneur Michael Gabriel built the world's leading provider of internet technologies and services for the most prestigious Gabriels logonames in the news business: The New York Times, Boston Globe and 500 more media companies around the globe. GTS powered their real estate sections, including the creation of some of the most innovative multi-lingual web technology our industry has seen.

By |2018-02-15T08:32:33-08:00February 15th, 2018|Main category|Comments Off on Gabriels Becomes Dominant Tech Provider to World’s Most Prestigious Luxury RE Brands
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