Today, the primary listing management solution used by brokers is the stock solution that is provided by the MLS system vendor. From there, listings are returned back to the brokerage. Ocusell's whitepaper discusses the business toils of listing management that creates the demand for having a stand-alone listing management solution.
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TourZazz listened to exactly what MLSs asked for. TourZazz Makes Showing Solution Free to MLSs. Register now to join tomorrow (Wednesday September 21st @ 10am PST / 1pm EST) – RE Technology is hosting a webinar with TourZazz for MLS executives and staff.
MLSs and Associations have websites that display brokerage and agent rosters, but very few of them provide the kind of information that a potential consumer wants to see when selecting a professional. Brokers (and their technology vendors) would love to get a data feed of their agents. The utility of this data feed goes beyond display on the broker/agent website.
The hybrid workplace is likely here to stay: Common hurdles and best practices for MLSs and associations
As an essential job throughout the pandemic in most states, real estate agents continued to help people find the American dream of homeownership. The MLS organizations that supported them did what was necessary to support the local market as they always have, just in new ways.
As the vaccines are making it possible to return to the office, many of the MLS and association clients that WAV Group has met with have begun weighing the pros and cons of reopening their offices. Our new study explores this issue with insights from over 100 MLSs and associations nationwide.
With the purchase of Remine, the four participating MLSs – FMLS in Atlanta, Miami REALTORS® in Miami, Heartland MLS in Kansas City, and Austin Board of REALTORS in Austin, Texas - will be able to shape the offerings of Remine to support business success for both practitioners and MLS organizations.
MARIS and NorthstarMLS understand that data is one of the most coveted resources on the planet. Today, data is the water in real estate’s ecosystem. Without water, there would be no life, just as data is essential to making real estate markets function. These two mega-MLSs are working to provide agents friction-free access to data. And that ultimately benefits consumers. How? MARIS and NorthstarMLS are working together, using NorthstarMLS’s Common Data Platform, to make real estate markets in the Greater Midwest work better by unifying the marketplace around shared listing data. This effort removes the toll gate that currently forces [...]
With the passing of the Clear Cooperation Policy, many MLSs around the nation created a new status called ‘Coming Soon’. Included is the press release from MLS Now detailing the unanimous approval of the board to end the policy.
The California Association of REALTORS® deserves recognition for solving one of the most significant pain points in real estate – digital forms management. When the real estate industry began the slow conversion from paper transactions to digital transactions, California led the way with the creation of a for-profit company that became zipLogix. Along the way, the National Association of REALTORS® joined CAR as an investor.
Five MLSs with a combined subscriber count of over 100,000 announced that they have pooled their resources and purchased a real estate technology company called Agent Inbox. As a result of the acquisition, these five MLSs will now have a solution that fits their mutual needs for a messaging-and-showing solution to serve their subscribers. Moreover, these five will be able to make their showing and messaging solutions available to other MLSs as a vendor.
MLS Property Information Network (MLS PIN), based in Shrewsbury, Massachusetts, one of the top 10 largest MLSs in America, is looking for a new President and CEO to run its 43,000+ broker-owned and broker-led organization. One of the most progressive and customer-centric MLSs, MLS PIN is looking for a strategic, collaborative and tech savvy leader to drive its leadership and proprietary software platform.
Third Parties May Have Lots of Traffic, but MLSs Deliver Significantly More Serious Customer Inquiries
For those that read our blog regularly, you know that I am a BIG fan of the MLS marketing results that ListTrac delivers in an easy-to-read weekly report. ListTrac is a key tool in helping MLSs take credit for the business generation opportunities they provide by supporting IDX, mobile apps like Homesnap, third-party syndication as well as their own prospecting delivered via the MLS system and local Consumer-facing websites. Recently, ValleyMLS added reporting on views, inquiries, saved listings and shares for Paragon and the Client Collaboration Center to its ListTrac reporting platform.