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About Marilyn Wilson

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So far Marilyn Wilson has created 345 blog entries.

FBS Makes MLS System Conversions Much Less Painful

Love the news from FBS!  They have recognized that the move from one MLS system to another is not an easy process so they are helping out their MLS customers by doing the hard work to build the pre-conversion marketing materials.  We all know that you have to SELL a conversion – there is going to be at least one-third of your market that is NOT going to be thrilled about a system move. Flex is now providing the marketing support of FBS’ in-house marketing team to provide content, email blasts, social media posts, webinars etc. to help MLS members [...]

By |2019-02-12T08:45:50-07:00February 11th, 2019|Main category, MLS Insights|1 Comment

Marilyn Wilson and Others Take on REAL Estate Trends to Watch for in 2019

I am so honored to be included in Texas REALTORS® Magazine article Real Estate Trends to Watch for in 2019. The industry experts quoted here have delivered some great food for thought about the best ways to be successful in 2019 and beyond. Check it out!   By Ward Lowe  February 01, 2019 Real estate is an industry of continual change. Four real estate experts talk about what to expect in the future and how to leverage your marketing, strategy, and technology to achieve more success. NOBU HATA Director of Member Engagement, National Association of REALTORS® REALTORS® and brokerages need to [...]

By |2019-02-07T11:19:39-07:00February 7th, 2019|Broker-Agent Information, MLS Insights|0 Comments

Need a Proven Way to Protect Your Brokerage Against Disruptors?

Are you tired of reading about the billions of dollars being invested to convert many of the real estate industry’s brokerages and franchises? Are you wondering how you are going to compete to recruit and retain agents and without killing your own bottomline?  

By |2019-01-30T08:32:12-07:00January 29th, 2019|Broker-Agent Information|0 Comments

The Risks of Using Square Footage From Tax Records

Every agent and broker know they SHOULD have accurate square footage that they measured themselves or hired a professional for, yet many today still rely on square footage listed in public records without any verification of accuracy.

By |2019-01-30T08:32:16-07:00January 29th, 2019|Broker-Agent Information|4 Comments

New WAV Group Study Reveals CRM Usage is Key to Driving Sustainable Broker Profitability

WAV Group recently fielded its WAV Group 2019 CRM Effectiveness Study.  The study distributed to 71,581 brokers across the country clearly demonstrated that Client Relationship Management (CRM) solutions are becoming mainstream.

By |2019-01-24T08:42:50-07:00January 24th, 2019|Uncategorized|2 Comments

Want to Step Up to Run a Thriving Regional MLS in a Gorgeous Area? Check This Job Out!

North Carolina Regional Multiple Listing Service (NCRMLS), located in the stunning Coastal Carolina region on the Eastern side of North Carolina is seeking a new Chief Executive Officer.

By |2019-01-24T06:14:44-07:00January 24th, 2019|Recruiting|0 Comments

HomeSpotter Acquires Open House Innovator Spacio

Love to see smart strategic moves in the real estate technology community like the one we saw today from Homespotter!     Aaron Kardell, one of the best and brightest and CEO of Homespotter just acquired Spacio. For those of you that don’t know them Spacio is a tool that helps make the lead generation that happens at Open Houses much more effective.   With this new combination agents will be able to generate leads from their mobile platform and make the time at Open Houses much more productive. Love to see solutions that make it easier for brokers and MLSs to [...]

By |2019-01-17T11:20:03-07:00January 17th, 2019|Main category, Press Releases|0 Comments

Let 2019 Be THE Year For Your Organization to Make Big Moves!

Happy New Year!  At this time of year, we all have high hopes of making moves on the areas that we know to improve on. Many MLS organizations are worried they maybe falling behind and putting themselves at risk of becoming obsolete.

By |2019-01-14T15:22:08-07:00January 14th, 2019|WAVes of Change|0 Comments

The “NOT INVENTED HERE” Philosophy Can Get You in Trouble with Technology!

I love it when CTO’s and technology leaders take pride in their work. They believe they can do anything and many times they are absolutely right!  A tech leader with a unique understanding of a company’s customer base coupled with the unique strengths of the organization is in a great position to create innovation that cannot be built by anybody else. There are sometimes though when technology teams take this philosophy too far. They believe they can build EVERYTHING their company needs.  They don’t trust or respect third party companies that possess a deep understanding of a particular type of [...]

By |2019-01-15T08:13:08-07:00January 9th, 2019|Main category, Technology Evaluation|1 Comment

Participate in WAV Group’s 2019 MLS Services and Support Survey

Do you want to be the best MLS you can be?  Are you interested in what your members and REALTORS® across America have to say about the services and support that MLSs offer?

By |2019-01-07T16:45:09-07:00January 7th, 2019|Suveys and Research|0 Comments

FMLS names Jeremy Crawford as new President and Chief Executive Officer

Today, First Multiple Listing Service(FMLS) named Jeremy Crawford, a seasoned MLS and technology executive as its new President and Chief Executive Officer. Jeremy will also be joining the FMLS Board of Directors. According to Cantey Davis, current President, and FMLS Board Member, “We’re thrilled to have Jeremy coming on board with us.  His unique blend of talents is rarely found in the real estate industry: He is a proven technologist, skilled communicator and accomplished business leader.” Crawford comes to FMLS from his role as Chief Executive Officer of the Real Estate Standards Organization (RESO).  During his tenure with RESO, membership [...]

By |2018-12-19T12:30:31-07:00December 19th, 2018|Clients, MLS, Recruiting, Uncategorized|0 Comments

Make 2019 the Year You Really Pay Attention to Your Customers

There isn’t a company in real estate that does not believe that it pays attention to the needs of its customers.  We all want to think that every one of our customers would give us a 5-star rating, but we know deep down inside that is not the case. Because we interact with our customers every day, we do have some sense of what they are looking for. Here’s the problem though…. We don’t TALK to every one of our customers regularly – the silent majority are out there forming opinions without ever talking to their MLS, Association or brokerage directly.

By |2018-12-18T07:41:03-07:00December 18th, 2018|Uncategorized|2 Comments