May We Please Start Saying “My pleasure” Instead of “No problem”?

Customer service in real estate is paramount. It’s a key differentiator promoted by the vast majority of brokerages and agents. It's vital because real estate is a relationship business.

By |2019-09-09T06:13:17-07:00September 3rd, 2019|Broker-Agent Information, Marketing|8 Comments

Residential Real Estate Software Platforms Growing Fast: Death of the End Point Solution Firm

The world of residential real estate software is transforming rapidly. Scaled, modern tech players rise while small point solution firms melt. What does this mean for brokers and agents?

By |2019-09-02T08:53:42-07:00August 29th, 2019|Broker Technology Research, Main category, Technology Evaluation|Comments Off on Residential Real Estate Software Platforms Growing Fast: Death of the End Point Solution Firm

Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap

When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.

By |2019-08-30T07:11:13-07:00August 28th, 2019|Broker Public Portal, Broker-Agent Information, Main category, Marketing, MLS, MLS Insights, Press Releases, Technology, Technology Evaluation|Comments Off on Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap

ERA’s CEO Simon Chen Does A Good, Good Thing

Broker margins are under attack. Rather than thinking about how ERA can extract more margin out of their broker, they are thinking about how they can contribute margin to the brokers.

By |2019-08-28T10:06:09-07:00August 27th, 2019|Broker-Agent Information, Main category|Comments Off on ERA’s CEO Simon Chen Does A Good, Good Thing

The Biggest Marketing Success in the History of The National Association of REALTORS®

NAR has done more for home ownership rights in America than any other group. Now NAR can turn its resources to fixing the largest problem in America today, homelessness.

By |2019-08-26T15:47:00-07:00August 23rd, 2019|Broker-Agent Information, Main category, Marketing, NAR|1 Comment

How Advanced Technology Can Suffer From Simplification

Writers and reporters must write and serve two masters: accuracy and clarity. With emerging technology, the challenge to balance these is often daunting, and success is uneven.

By |2019-08-22T11:03:38-07:00August 22nd, 2019|Artificial Intelligence, Technology|1 Comment

Making My Company Better For Customer Experiences

One of the most talked-about themes in our industry today is how to improve the customer experience (CX). This discussion is both healthy and necessary to grow your business for today and tomorrow. One area that has a tremendous impact on improving the customer experience, which hasn't really been part of the CX narrative, is employee engagement.

By |2019-09-06T05:53:43-07:00August 20th, 2019|Technology|Comments Off on Making My Company Better For Customer Experiences

Accolades Continue for Broker Public Portal with Homesnap – 38th Fastest Growing Company in America

The Broker Public Portal is the industry’s leading success story. Homesnap’s three-year growth rate since partnering with the Broker Public Portal (BPP) is a whopping 6,176.7%. Broker Public Portal with Homesnap is emerging as the biggest threat to Zillow’s leadership position in home search.

By |2019-08-17T06:35:56-07:00August 16th, 2019|Broker Public Portal, Main category|Comments Off on Accolades Continue for Broker Public Portal with Homesnap – 38th Fastest Growing Company in America

Don’t Get Left behind! Top 5 Ways to Make 2020 the Year for Your MLS to Re-invent Itself Before It’s Too Late!

MLSs around the country are worried that their software, services or support are not keeping up. How can you stay current when you operate in just one small market and have had the same board members recycling through your organization for years? Here are five ways that the WAVes of Change program have helped MLSs be more successful.

By |2019-08-15T12:07:16-07:00August 15th, 2019|Broker-Agent Information, MLS Insights, Uncategorized, WAVes of Change|Comments Off on Don’t Get Left behind! Top 5 Ways to Make 2020 the Year for Your MLS to Re-invent Itself Before It’s Too Late!

Is Your MLS Tech Relevant? Be the First to See the Trends with RE Technology’s Latest Success Guide

Your MLS faces the threat of competition for role and relevance at every turn. Are you chomping at the bit of the latest technology releases, or are the trends leaving you in the dust?

By |2019-08-15T11:33:08-07:00August 14th, 2019|MLS Insights, Technology Evaluation|Comments Off on Is Your MLS Tech Relevant? Be the First to See the Trends with RE Technology’s Latest Success Guide

Real Estate Webmasters Planning European Launch with Strong Partner Support

Real Estate Webmasters (REW) is definitely a leader in providing platform technology to real estate brokers in North America. Soon, REW can say “yes,” we can support you in Europe.

By |2019-08-14T07:41:11-07:00August 13th, 2019|Broker Technology Research, Technology|Comments Off on Real Estate Webmasters Planning European Launch with Strong Partner Support