Last week, WAV Group was given an update from Darr Aley, co-Founder of Aidentified to gain an understanding about the status of big data and mashups. Aidentified’s identity graph combines consumer data and professional date, and adds a relationship mapping cloud along with events.
For years, we have seen best practices develop in social media, understood the importance of a CRM, and heard stories about leveraging Big Data that never materialized. The elegant way that Aidentified has combined these three things to deliver impactful business intelligence to real estate is outstanding.
The great unsolved challenge for real estate professionals is cracking the code to staying in touch with the people in their database. I am sure that agents across America found a bunch of unsubscribe notices in their inbox this morning - depleted databases.
It seems obvious that brokers should be routing leads to agents who know the customer, yet they don’t. Aidentified fixes that, creating a better customer experience and improving lead conversion by simply connecting the customer to an agent who has some sort of known relationship. That’s a game-changer.
One of the largest real estate companies in Middle Tennessee, Nashville’s powerhouse brokerage Parks Realty is the latest brokerage to create a local iBuyer Platform.
Command, the Keller Williams’ smart CRM-plus solution, recently launched to limited availability (100K Agent Lab) in mid-February 2019, and WAV Group looked under the hood.
I was excited to see that our friends from The Keyes Company are executing effectively after changing technology platforms. They chose Inside Real Estate’s KV Core platform. Their results were extraordinary.