Need a new search?

If you didn't find what you were looking for, try a new search!

26 02, 2024

Rethinking the MLS as a Monopoly

By |2025-03-16T06:14:53-07:00February 26th, 2024|Industry Observations, MLS, MLS Insights|Comments Off on Rethinking the MLS as a Monopoly

For decades, Multiple Listing Services (MLS) have been perceived as monopolizing specific geographic areas and agent networks. They've been seen as an exclusive resource for accessing comprehensive property listings and facilitating transactions. However, recent insights from the WAV Group Customer Experience Index have shed light on a surprising statistic: 29% of agents belong to more than one MLS. This revelation challenges the notion of MLS as monopolistic entities and emphasizes the importance of reevaluating their value proposition and fostering collaboration among organizations to better serve the real estate community.

24 02, 2024

The MLS Copyright of Listings Challenge: Understanding the Balance Between Copyright Infringement and Fair Use

By |2024-02-23T22:01:13-08:00February 24th, 2024|MLS Insights, Uncategorized|Comments Off on The MLS Copyright of Listings Challenge: Understanding the Balance Between Copyright Infringement and Fair Use

The realm of copyright law is a delicate balance between protecting the rights of brokers and fostering the dissemination of aggregated listings.

23 02, 2024

Real AI: The coming AI real estate video revolution, A look at Sora, facts, headlines and an AI Quote of the Week

By |2024-05-13T13:49:43-07:00February 23rd, 2024|Artificial Intelligence, Marketing, PropTech, Real Estate Technology, Technology|Comments Off on Real AI: The coming AI real estate video revolution, A look at Sora, facts, headlines and an AI Quote of the Week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 8 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday. Will AI fix the real estate video conundrum? Since the debut of YouTube in 2005, real estate agents have been inundated with the message that video is perhaps the single most powerful marketing tool available. Since then, as a recent review of a video platform by Inman's Craig Rowe points out, the adoption of video as [...]

19 02, 2024

Agenda Released for top MLS conference – CoreLogic’s Clareity24

By |2024-02-19T11:15:17-08:00February 19th, 2024|Conferences|Comments Off on Agenda Released for top MLS conference – CoreLogic’s Clareity24

The agenda for the CoreLogic Clareity24 conference has been released, and it looks to be another remarkably well-curated collection of sessions.

14 02, 2024

Milestones Awarded for Delivering Mutual Benefits to Loan Officers and Realtors

By |2024-02-14T14:27:51-08:00February 14th, 2024|Homeownership Hubs, Real Estate Technology|Comments Off on Milestones Awarded for Delivering Mutual Benefits to Loan Officers and Realtors

The primary reason that past clients do not use their agent or loan officer in a future transaction is that the relationship breaks up after the closing.

23 01, 2024

Milestones Announces 513% Adoption of Service Driving Homeownership Hub Growth

By |2024-01-23T14:15:29-08:00January 23rd, 2024|Broker-Agent Information, Business Intelligence, Real Estate Technology|Comments Off on Milestones Announces 513% Adoption of Service Driving Homeownership Hub Growth

Savvy homeowners know that their real estate agent is the best resource for suggesting high quality contractors to help them with home maintenance. Milestones delivers that and clearly the adoption is taking off.

16 01, 2024

Third-Party Cookies Do Crumble With Google Chrome’s Privacy Shift

By |2024-01-05T22:35:25-08:00January 16th, 2024|Security and Privacy|Comments Off on Third-Party Cookies Do Crumble With Google Chrome’s Privacy Shift

Google Chrome's phasing out of third-party cookies heralds a new era for real estate marketing. This article dives into the implications for marketers and suggests strategies to adapt, focusing on first-party data, contextual targeting, and building direct relationships with clients. Discover how the Privacy Sandbox technologies like Topics API and FLoC could reshape your marketing approach in a privacy-first future.

12 01, 2024

Real AI: No PR – AI will make you a ghost, facts, headlines and the word of the week

By |2024-05-13T13:57:14-07:00January 12th, 2024|Artificial Intelligence, Communications and PR, Technology|Comments Off on Real AI: No PR – AI will make you a ghost, facts, headlines and the word of the week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 2 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday. No PR? AI will make you a ghost While using generative AI, Victor Lund, Founding Partner at WAV Group, uncovered a new vital reason why public relations (PR) is essential for every firm, product, and service. His prompt requested AI to create information on firms that offer MLSs rev share for data aggregation and distribution. Granted, [...]

5 01, 2024

The Future is Secure: Understanding the Importance of Security by Design

By |2024-01-08T06:57:17-08:00January 5th, 2024|Security and Privacy|Comments Off on The Future is Secure: Understanding the Importance of Security by Design

In today's digital age, cybersecurity has finally become a top priority for organizations across all industries. Especially in real estate after last year's events. Cyber threats are becoming more sophisticated by the day, and data breaches can have devastating effects on businesses.  Despite this, many organizations still take a reactive approach to cybersecurity, only implementing security measures after a breach.  However, there is a better way to approach cybersecurity - one that offers greater protection against attacks and reduces the risk of data breaches. This approach is known as Security by Design. A friend of mine who is a chief [...]

6 12, 2023

How Chat Bots Recommend Realtors

By |2023-12-05T15:40:15-08:00December 6th, 2023|Artificial Intelligence, Real Estate Technology|Comments Off on How Chat Bots Recommend Realtors

Thoughts: What happens when someone asks ChatGPT (or similar AI models) to recommend a real estate agent to them? And is this a marketing channel that agents should start thinking about?

5 12, 2023

Celeste Starchild Promoted to President of InspectionGo

By |2023-12-05T14:05:47-08:00December 5th, 2023|Announcements, Press Releases|Comments Off on Celeste Starchild Promoted to President of InspectionGo

I had the pleasure of delivering a keynote address at the InspectionGo conference a couple of month ago. The InspectionGo network is one of the most engaged, thoughtful and successful group of real estate entrepreneurs I have ever met. They are taking Home Inspection Services and Professionalism to a whole new level.    I am thrilled for Celeste Starchild, one of our long-time colleagues and friends in real estate for her promotion to President. She brought her depth of understanding and career success from her days at REALTOR.com and Clariety Securing in the areas of product, sales and marketing at companies [...]

5 12, 2023

RECRUITMENT SUCCESS: ANNUAL BUSINESS PLANNING WITH YOUR AGENTS

By |2023-12-01T10:48:40-08:00December 5th, 2023|Broker Information, Recruiting, Strategic Planning|Comments Off on RECRUITMENT SUCCESS: ANNUAL BUSINESS PLANNING WITH YOUR AGENTS

As we stand on the cusp of a new year, real estate agents across the United States are gearing up for the challenges and opportunities that the new year presents.  This offers brokers a key opportunity for connection, mentorship and guidance in annual business planning exercises.  Whether this is accomplished through group sessions, one-on-one mentorship, or virtual training and resources, assisting your agents with establishing obtainable goals and developing a measurable path for success plays a big part in your annual recruitment and retention efforts.   I work with many brokerages each year in the development of strategic annual planning programs.  Below are my tips, tricks and strategies for brokers looking to stand out from their peers and serve as true servant leaders.